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AD COPY
US Free Ads How To
Visit http://www.StephanieHaile.Info For More
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Here Is The Short List Of Free Classified Ad Sites Google Free Classifieds For Many More
These Free Advertising Sites Are Best Used Every Day
Be Certain To Set Up A Profile At Each That Will Let You
A Different Ad Subject Line Every Day
You Do Not Need To Upgrade At Any Of The Below Sites, But It Is Your Choice
Writing Ad Copy, Means Becoming A Bit of A Student Of Ad Copy.
Pay Attention To How Ads Were Written That Catch Your Eye.
Listen To The Radio Show On Ad Copy, Jim Cobb Is Quite Brilliant
Teaching This Topic.
POWERFUL AD WRITING
One of the most powerful tools in Internet marketing is the ability to write good classified ads
that sell. Ad writing is as easy as drinking water, if you look at it that way. Now some people
can weave the magic wand with their words effortlessly and some people have some challenges
to writing a good classified add. The first thing we have to do is have the proper mindset when
writing classified ads.
Now let's visualize the last ad on television, radio, newspaper, and or magazine that really
grabbed your attention. How did it make you feel? Happy, sad, hungry, or maybe you wanted
the product right now. Now this is the key to writing a good ad. FEELING, when writing a good
classified ad you have to put feeling to it. You have to speak to the crowd you are writing the
ad for. This does not mean you cannot write great ads that invoke a response; you just need
some ad writing tips to get you going on the right track.
Here are tried and tested ad writing tips that will help you create classified ads to positively
impact the person you are writing the ad for and also fill your pocket with DOLLARS.
The Headline
Use attention-grabbing headlines. Online users display a short attention span that lasts only
about 3 seconds. That's how long your ad is scanned before moving on to the next piece of
information. The best online ad writing efforts use compelling words that get the message
across fast and in a way that engages the reader. Another attention grabbing technique is
the use of a single exclamation point. Avoid using multiple exclamations to make a point or
it will look like you're screaming way too loud.
Values & Benefits
If you are offering a discount to the customer state the exact amount or percentage right away.
Don't make the user guess. Instead of saying, "Great discounts! Save lots of money!" try using,
"50% discount. Save up to $125!" If you are providing a solution to a particular problem say so
upfront. Instead of saying, "Are you worried about premature hair loss?" try saying, "Prevent hair
loss today!"
Testimonials
The power of word of mouth is surprising in its effectiveness. Hearing another customer testify
that he or she is extremely satisfied with the product provides just the right thing to get customers
to make a purchase. But when you use a testimonial beware of the customers are ware of the
testimonials when there's nothing to back them up. You should look to either add the photograph
of the person testifying, or better yet, an audio-video clip! Hearing and seeing another person
testifying about the great quality of your product, is like stamping it with a seal of approval
Credibility
Indicate to the customer that you are a well-established organization and not a fly-by-night operator.
State the "who, what, where, why and how" of the company.
Appeal to Feeling and Emotionally
Your ad writing prowess is very dependent on how emotionally involved you can make your customer.
Using feeling and emotions within a classified ad is a great way to spur him or her to buy. Money,
beauty and fitness, health, fame and love can all trigger emotional responses. Think about the product
you sell and the feelings you can evoke in the customer with that product. For example, let's say you
sell a social network. Instead of selling the values, sell the experience, "Just imagine see and hearing
you next date, and even being able to visit with them on the internet LIVE".
Call to Action
Use call to action statements. Once you have made your sales pitch the final step in the process is to get the user to take action. Call to action statements (such as act NOW or buy TODAY) are a cornerstone
of all ad writing efforts. Just giving the user information is not good enough. You must create urgency
within the user to buy the product immediately, to get up and go to the shop, to pick up the phone and
call, to click the button and order now!
Classified Ad Size
Headline
The headline should not be longer than three to seven words. These words hold the attention of the
customer. For example; "The Hottest Dating Video Online" or "Date Me If You Can" these are hooks,
attention grabbers. Make sure to use invoke your customer emotion and feeling.
Ad Body
The body of the ad should only contain no more then seven sentences, sentences should be no more
than seven words long, doubled spaces, with an ellipsis (...) at the end of the each sentence. The
ellipsis invokes continues thought. Example:
One Person...
One Webcam...
One Hot Date...
You have to see My Video at www.myurl.com
Or
Was I your last date...
Or maybe you don't remember me...
Well Now.....
You won't forget me ...
Remember me if you Can....www.myurl.com
Think Outside the Box!!!
Ad writing is an art that does follow some guidelines, while still allowing room for your own creativity.
Use the tips above to create great classified ads that will compel your customers to want to purchase
your product, NOW!
Now your next step is to write 10 ads theses ads are for your IMR campaign. We are getting close to
the four most popular days on the on the internet. So have this completed by tomorrow class times.
Watch for the next email. It will be very important. WRITE YOUR ADS NOW!!!!!
Digital Don Hill Wrote Some Great Ad Copy. Here Is Some Of The Ones He
Wrote For An Example To Use As A Guide:
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You've Never Seen This Before
Or you'd be DOING IT!
And you wouldn't be wasting your time...
Posting your BRAINS OUT here in the free ads!
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Posting free ads sucks!
All the logging in...
Copying and pasting...
And then there's all that spam that comes in...
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Some Additional Great Ad Copy To Get Your Creative Juices Flowing:
Make $20- $100 Per Call
Answering Infomercials
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Free Advertising Part 1
Free Advertising Help
Free Advertising Table of Contents
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